Rowan

Hair care is important but there are too many options to choose from. How can one pick a shampoo and conditioner with too many options? The answer is simple, Rowan. Rowan is a shampoo brand that I branded from the ground up. Rowan is a product line of shampoo, conditioner, soaps, and candles. Within these categories, each product comes in four different scents. For this brand, we were also expected to create a mock website and instagram ad. This part of the project was a nice way to include a sense of marketing your brand as well as creating it. I created this brand to be marketed towards stores like Target where it could be available to everyone.